The Canadian Restaurant and Foodservices Association (CRFA) has joined forces with Food & Consumer Products of Canada (FCPC) to present the popular Foodservice Interchange conference during the upcoming CRFA Show -- making it convenient for foodservice distributors, operators and manufacturers to attend both.
FCPC’s Foodservice Interchange takes place on Monday, March 7, 2011, at the Allstream Centre in downtown Toronto. The CRFA Show takes place March 6 – 8, 2011 at the adjacent Direct Energy Centre.
The theme of this year’s FCPC Foodservice Interchange is celebrating foodservice - getting customers in, getting them excited and getting them back.
“We decided to dovetail 2011 Foodservice Interchange with the CRFA Show for delegates to promote industry alignment and provide convenience to our members,” said Lesley McKeever, senior vice president, Industry Affairs, FCPC. “The CRFA Show is the main event of the year in the foodservice industry and we wanted to make sure our delegates could take advantage of the value both shows provide.”
Another convenient feature is that Foodservice Interchange sessions will be held in the morning and in the late afternoon, with a generous amount of time in between so delegates can tour and attend their booths at the CRFA Show. The morning sessions and speakers will focus on insights into the future and economic forecasts, while the afternoon will feature a panel discussion focussing on capitalizing on opportunities and close with a headline speaker.
“This is a great demonstration of the entire supply chain working together to help the industry grow and prosper,” said Garth Whyte, president and CEO of the Canadian Restaurant and Foodservices Association. “Partnering with a quality event like Foodservice Interchange adds a new dimension to the CRFA Show and delivers even better value to our exhibitors and delegates.”
The 2011 CRFA Show will feature well-respected Canadian chefs headlined by Mark McEwan, Vikram Vij, Michael Stadtländer and Ezra Title, as well as the Centre for Sustainability, a culinary salon, chef competitions and much more, making it a foodservice meeting place with thousands of new ideas for industry professionals.
For more information about the FCPC Foodservice Interchange, visit www.fcpc.ca.
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